What is your level of knowledge in your subject area
You can also further strengthen existing keywords and use completely new ones in your SEO activities. Rank with competitive keywords When it comes to search engine optimization , you can't avoid the topic of keyword analysis if you want to rank better on Google & Co. It shows you which keywords users enter in search engines to get information about their questions. A keyword gap analysis helps you find potentially interesting keywords that cover your competitors but don't (yet) cover you. So you find out which keywords the competition is using to cover search queries and thus generate organic traffic that your site is currently missing.
When should you do a keyword gap analysis? A keyword gap India Car Owner Phone Number List analysis generally always makes sense. How often you should do them depends on various factors: How active are your competitors? If you are in a highly competitive market, you should take a look at your competition more often. As a niche provider, this is certainly not necessary that often. How fast-moving or extensive is your offering? The trendier or more extensive your offering, the more often you should carry out a keyword gap analysis. As an “old hand”, you certainly know your area very well and can find topics and corresponding keywords even before your competition.
But if you are new to your field, you should often take a look at your competitors. Your own visibility is decreasing, but that of your competitors is continuously increasing? Of course, there can be many reasons for this, but a look at your keyword data is still appropriate and certainly can't hurt. How to do a keyword gap analysis? There are some tools that help you get an overview of your own keywords , the competition for these search terms and also your competitors and the keywords they use. One of these tools is Sistrix, which gives you insight into the competition and the keywords that have landed in the keyword gap . With Sistrix you can view the rankings of your keywords ranked in the top 100 and improve them if necessary. |
